Hotel101 Niseko: A Global Brand Hotel Development in Hirafu

This is a new development project located in the strategic location of Niseko Hirafu, offering excellent access to multiple ski resorts, mountain bike courses, and a variety of seasonal activities. The Hotel101 Niseko is a large-scale hotel designed to provide exceptional cost performance in the area, combining comfort, convenience, and accessibility. The project is scheduled for completion in December 2026 and represents one of the first overseas expansion projects for the Hotel101 brand, alongside locations in Madrid, Spain, and California, USA.

The hotel will feature 482 signature "Happy Rooms," each a uniform 21 square meters. These rooms are furnished with one queen-size bed and one single bed, accommodating up to three guests, and include an Emma® Sleep mattress, a 55-inch television, universal outlets, a work desk, a compact kitchenette with a refrigerator and microwave, an en-suite bathroom, and individual air conditioning. The property boasts a wide array of amenities, including an all-day dining restaurant, an indoor adult pool, an indoor kids' pool, a mineral onsen, a sauna, a fitness gym, ski lockers, a kids' playground, a laundry room, a business center, and on-site parking.

The Hotel101 is offered as a completed, furnished, condominium-type hotel unit with ownership rights. It is managed under a professional operation system, allowing owners to enjoy simple investment returns from rental income generated by hotel operations. Owners can also use their unit for stays at this property and at other Hotel101 locations worldwide. The developer is TMK Hotel101 Niseko, and the exclusive sales agent is H2 Christie's International Real Estate.